This week's question: We are going to give you a break this coming week. (note: all respondents are confidential; the software is programmed in such a way that neither we nor anyone else can determine who responded) Last week we asked: "How difficult is it for you to explain the pulp and paper industry to your non-pulp and paper friends?" 0% said "I have been met with hostility" 16% said "Very Difficult" 16% said "Difficult" 68% said "Easy" Our follow on question was to determine the location of respondents' companies: 75% North America 12% Asia 12% Oceania Other comments: Simple for a quick overview. A few teasers as to the technical intricacies almost always yield shock, awe, and "I didn't know that!" A general view that paper is a "necessary evil" ... instead of a "beneficial essential". ### Want to be heard on other subjects? Be sure to watch for "Paperitalo Second Tuesday Surveys."