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Facing the Challenges of New Product Marketing: A Case Study

Apr 16, 2015 at 11:00 am by topdog18

It might be assumed that when a new product is ready for the market, a successful launch can be made simply by using many of the proven marketing techniques available. To some.... Read More

Sonoco announces $52 million in expansions, new facilities

Apr 16, 2015 at 11:00 am by topdog18

COLUMBIA, South Carolina (From The State) -- Hartsville-based packaging giant Sonoco is building a $12 million research and development showcase at its headquarters and invest.... Read More

Week of 20 April 15: When everyone seems to be against you

Apr 16, 2015 at 10:45 am by topdog18

Listen to this column in your favorite format iTunes or MP3 (Editor's Note: Our platform provider is currently having a problem accommodating iTunes files on Firefox browsers.... Read More

On being thorough

Apr 16, 2015 at 10:45 am by topdog18

In my column last week, we asked, "Do you think a lack of thoroughness causes accidents in our mills?" 46.2 of respondents answered "Often," 30.8 said "Very often," 15.4 perce.... Read More

Capital Arguments for April 2015

Apr 16, 2015 at 08:46 am by topdog18

Money, Space and Time ... let's talk about space this month. Read the April edition of Capital Arguments.